The Footmark OneLook is a backpack for junior highschoolers in Japan that helps with organizing their daily necessities.
The diagonally layered design lets the student see their contents in a glance while also creating a novel pocket stows away additional clothing in a kangaroo pouch pocket.
The OneLook is currently being sold and is contracted by multiple Junior High Schools over Japan.
Project Information
Client: FOOTMARK Co., Ltd.,
Design Phase: July 2023 ~ October 2023
Team size: 4 members - project director, main designer (me), 2 junior designers that I manage
Language: Japanese for internal and client communication
Sketching: Adobe Photoshop / Clip Paint Studio
3D Modeling: CLO3D / Marvelous designer / Blender for concept design
Rendering: Blender
Presentation/Communication: Adobe XD / Adobe Photoshop / Adobe Illustrator
Tools
Responsibilities
Responsible for creative direction from start to finish.
Creation of 2D sketches and visuals in reach consensus with the client.
Creating digital 2D/3D data for verification of technical requirements and ergonomics.
Creation of pattern for production of the backpack
Color/Material/Finish & Graphic Design that satisfies the branding of the client.
Creative workshop facilitation to align with the client’s needs and wishes.
Publications
Design Process
Concept Creation, visualization & rendering
