Coloring & Graphics Design gives the design its final personality, will make its appeal to the different target groups and can make or break the success of a motorcycle
This is a selection of the CMF+G work I have done over the span of 2018 to 2022.
Project Information
Client: YAMAHA Motor Co., Ltd.,
Design Phase: May 2018 ~ Jan 2022
Team size: 3 members - project manager, main designer (me), design director (and design planning from client side)
Language: English for internal and overseas team members and clients (mostly US and EU), Japanese for client related communication within Japan.
2D visualization: Adobe XD / Adobe Photoshop / Adobe Illustrator
Rendering: Autodesk VRED / Unreal Engine
Texturing: Adobe Substance Painter
Master Data: Rhinoceros 3D
Presentation/Communication: Adobe XD / Adobe Photoshop / Adobe Illustrator
Tools
Responsibilities
Responsible for creative direction from start to finish.
Creation of 2D sketches and visuals in reach consensus with the client.
Strategizing of coloring positioning on US and EU market
Responsible for development of new paint colors
Creation of 1:1 physical mock-ups for final confirmation
Responsible for planning and executing qualitative surveys with stakeholders.
Publications
2020 Yamaha Factory Racing livery
2021 YZ 450F/250F / TTR-series
2022 YZ 450F/250F / TTR-series
2022 YZ 450F Monster
2022 Yamaha MT-10 / MT-09 / MT-07
2022 Yamaha MT-10SP / MT-09SP
2022 Yamaha R1 / R7
2022 Yamaha XSR900
2023 Yamaha Tracer GT+ / GT / Std
and more
Creation Process
Quick look into the workflow of this project
